About Isabella von Philippovich

Isabella is a personal branding strategist. It is her mission to help entrepreneurs enhance their business and marketing with uniqueness, authenticity and personality. She is known for her clarity and ability to see the bigger picture to help people redefine what’s possible. She has developed a unique way of blending her varied qualifications and life experiences to create an approach to life and business that is both soulful and practical. Isabella currently resides in Berlin and loves living a healthy lifestyle. Her website is www.businesswithpersonality.com

What Authenticity Teaches Us for Business

differentiateAuthenticity became quite a buzz word recently, also related to marketing, selling and business in general. It is a widespread principle. Its meaning is about how well we manage our inside world within the struggles we experience in the outside world while trying to stay true to what really matters to us.

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