5 Benefits of Partnerships

“Together, we each grow stronger. Together, we each shine brighter. Together, we set the world on fire!” This is the BrightFire Network motto. partnership

I truly believe that in order to make a big impact, change lives, or grow your business, you need the power of partnerships and collaboration. In that spirit, I am taking my own advice and partnering with some of the most brilliant minds around the globe.

I recently reached out to women entrepreneurs who are creative and innovative thinkers and I asked them to help me better serve the BrightFire Community by contributing their talents and expertise. The response and generosity was overwhelming! These ladies are going to blow your mind (and help you grow your business, of course)! Over the next few weeks you will be seeing some new faces, in addition to mine.

BrightFire is growing and I am blessed to have others support me in its growth. Without the help of others, I wouldn’t be able to serve the BrightFire Network community to my standards or grow the BrightFire Living and Fantastically Free communities, which I am beyond excited about.

It is a win-win-win for everyone!

Haven’t thought about partnering with others to grow your business, here are the top 5 benefits for partnerships and collaboration:

1) You can focus on the right stuff.

When you partner with others, it frees you up to focus on the things that you enjoy and the things that are most profitable for you.

2) You maximize your strengths and eliminate your weaknesses.

Continue Reading

Boost Your Business with Powerful Partnerships

Many solo entrepreneurs take “solo” to the extreme. As a solo entrepreneur or small business owner, it is so easy to get sucked into your ownPartnership concept little isolated world. Unfortunately, so many entrepreneurs struggle to grow their businesses because they are trying to do everything by themselves. Creating a profitable, sustainable, and powerful business requires a lot of support and resources.

As I’ve mentioned before, if you are “going it alone” in your business, you are stunting your business growth and minimizing your impact. You cannot successfully grow your business without growing relationships and guess what … your cats don’t count (Yep, I know, I say that a lot). You must connect with people in a meaningful way. The truth is, not one single successful entrepreneur has ever built his or her empire completely alone. In fact, they all have had an enormous amount of help from others.

Continue Reading

Your Brand and Social Media Matters

For those of you who don’t know, I have 3 children, all of whom have life-threatening food allergies.  Managing food allergies over the last 8 1/2 years Blog concept in word tag cloudinspired me to launch a division of BrightFire called, Fantastically Free, to help children, families, and adults live safe, healthy, and happy lives despite food allergies.

Two weeks ago I had the opportunity to attend the first-ever Food Allergy Bloggers Conference.  Doctors, bloggers, allergy-friendly food companies and other professionals in the food allergy community all gathered together in Las Vegas to discuss how we can make a bigger difference for individuals and families dealing with food allergies, celiac disease, food intolerances and other related conditions.

One of the first sessions I attended during the conference was focused on partnering with brands.  This panel was facilitated by Tess Masters, aka “The Blender Girl, ” Joel Warady, CMO of Enjoy Life Foods, and Annelies Ziderveld of Attune Foods.

This was a very informative session to attend for those looking to partner with larger companies to help spread their message, become a spokesperson, or gain corporate sponsorships.

They shared so many great tidbits but today I’m sharing with you the top 6 take-aways.

Continue Reading

Debunking Myths in List Building: The Chicken or the Egg

This article is written by BrightFire Expert, Erika Watson. 

Click here to get free access to her live interview on January 17, 2013 at 3 PM Eastern during the BrightFire Profits and Impact Virtual Intensive!

Most entrepreneurs understand that in order to serve more people, generate more revenue, and thereby create a lucrative purpose driven business, theyChicken and Egg need to  grow their list.  This is where they move to a screaming halt. For years I’ve watched online coaches, experts, and trainers struggle to connect with their ideal clients.  Many have gone down in flames, questioning their ability  to “make it,” questioning their leadership, questioning their message.  Here’s what I tell my clients over and over again, “It’s not YOU.”  It’s your reach; and creating partnerships is the number one leveraged way to share your message, build your list, and generate 6 figures and beyond, quickly.

Having spoken with hundreds of entrepreneurs, I am already prepared for their next questions:

1. “Aren’t partnerships only for big product launches?” and 2. “Don’t I need a big list to have others promote me?”

They have woven themselves into the age-old paradoxical question, “What comes first, the chicken or the egg?”  I love this part. The truth is yes and no.  My job is to focus on the no and help you create partnerships that exponentially grow your list so you can create the life and business you love.

Continue Reading